Monetization is maybe one of the most important topics in game development right now. AAA games cost too much for companies to make. They cost too much for people to afford. Juggernaut gacha games are free — but they use exploitative tactics to chip away at players’ wallets. These games have faced functionally no regulation in the USA, although many critics have likened their mechanics to gambling. In this video I compare the massive gacha industry to two games that actually did get pushback from ratings boards for gambling imagery.